Volkswagen Bank promoAPP, Branding, Campaign, Print & Production, Webdesign
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Sales support for new Volkswagen cars using the POS materials in car-dealers locations, additional outdoor and website support. Steps taken to inform and educate about new Volkswagen Bank Polska financial products.
YEAR: August, 2013
CLIENT: Full-time job at Lemon Sky J. Walter Thompson Poland
CAR DEALER POS
Promo materials design and print preparation – Points Of Sale and dealer locations. Flyers, product stickers, posters and LCD screens.
Volkswagen Bank Polska flyers and stands for loan, leasing and insurance financial products.
Color-coded financial product stickers for loan, leasing and insurance presented in different levels and forms.
WEBSITE AND CALCULATOR APP
Landing page design and additional application to calculate all Volkswagen Bank Polska financial offers for every Volkswagen car available in 2014.
Additional calculator interface used on www.kalkulator.vwbank.pl combining all Volkswagen Group cars (Volkswagen, Skoda, Audi, Seat, Porsche) and financial products to customize and calculate optimum solutions adjusted to final client needs.